thriving is easier than you think

We work with “spirit” as a key – yet mostly ignored – area in performance and self-expression:
helping people to realize how to understand and unleash this immense energy within them.

When that happens, their top performance becomes inevitable and there’s no limit to what’s possible in their life.

The Greatest Gift is out now!

What if playing a great game was easier than playing a bad one?

Nico Olivieri’s first book is now available as paperback and ebook. Make sure you order your copy now and discover why we are made to thrive.

Available in both English and Italian.

Defender, Como Women (Serie A) and Malta Women's National Team
Head Coach, Malta Women's National Football Team
Midfielder, Genoa (Serie A) and Norway National Team
Chief Operating Officer, Empoli F. C.
Olympic Athlete, Italy Waterpolo Team and CN Marseille
Head Coach and FIFA Football Legend
Chief Revenue Officer, SSC Napoli (previously ACF Fiorentina)
CEO Bonacina 1889, Top 100 CEOs Forbes Italy
"It was all there, I simply learned to see it. There are no ifs, buts, maybes, there are no dragons, no need to fight, no need to struggle. I discovered that the things that were draining me of energy don't actually exist. Being me feels so beautiful and effortless. Now in two hours I can do what used to take me two days"
Luca Marcato
Retail business development @ Brunello Cucinelli

Listen to "Inevitably Great"

our "walk&talk" podcast about spirit and performance available in English and Italian

understanding and harnessing "spirit" in performance:

Get a feel for this innovative field by watching this four 2-minute videos

our work impacted:

watch Nico's TED talk "Could life be Easier?"

Cowes, England - December 2022
"In three days, the Easier Project helped me get to a place I've been trying to get to on my own for years. One of the most transformative experiences of my life"
Catherine Layton
Manager at Schurig Center for Brain Injury Recovery

Hi, I'm Nico

Nico Olivieri, founder and lead coach

Nico is a certified transformative coach, author and international public speaker who works with top performers in sports, arts and business. His work has impacted - among others - the United Nations, the European Union as well as Olympic athletes, pro footballers (including legends) and some of the greatest football clubs in Italy.
As a serial entrepreneur, he has been involved in a number of award-winning ventures in a wide variety of industries in multiple countries across Europe.
In 2021 he published "Creare l'impossibile", the Italian version of Michael Neill's international bestseller, in 2022 he had the honor of becoming a TEDx speaker for the TED event in Cowes, England, and he is about to release his own book.
He is also a member of AIAC (Associazione Italiana Allenatori Calcio) and a published musician and poet.

get in touch

If you are interested in the easier project, want to know more, or simply say hello, send us a line here: